Nelonen Media Print Fix this kitchen, Jyrki Sukula! by 358 Helsinki

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Fix this kitchen, Jyrki Sukula!

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Industry TV Channels/Radio Stations and Programmes
Media Print, Magazine & Newspaper
Market Finland
Agency 358 Helsinki
Art Director Ale Lauraeus
Copywriter Jonathan Mander, Jonna Mannila
Account manager Kimmo Tupala
Released November 2012

Credits & Description

358 Helsinki did the launch campaign for the Finnish version of the television series Kitchen Nightmares. In the original Gordon Ramsay visits failing restaurants, and helps them get their act together. In Finland, the Ramsay role is played by local celebrity chef Jyrki Sukula, who has the ability to add some humour to the nightmarish kitchen situations. In the first season of "Kuppilat kuntoon, Jyrki Sukula!" Jyrki pays a visit to eight restaurants that go from hapless to happening. The launch film also became the title sequence of the tv show.
Category: Publications & media
Client: Nelonen Media
Agency: 358 Helsinki
Country: Finland
Creative Director: Ale Lauraéus
Art Director: Ale Lauraéus
Copywriter: Jonna Mannila
Copywriter: Jonathan Mander
Graphic Designer: HP Savolainen
Agency Producer: Elina Fredén
Account manager: Kimmo Tupala