Binary Code by Jung Von Matt/Limmat Zurich for Nzz

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Binary Code

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Industry Newspapers
Media Print, Magazine & Newspaper
Market Switzerland
Agency Jung Von Matt/Limmat Zurich
Released April 2013

Credits & Description

Media: Print
Media: Media
Agency: Jung von Matt
Brand: NZZ
Geo: Europe, Switzerland
Front page in binary code. How Switzerland's most renovned newspaper went fully digital. The "Neue Zürcher Zeitung" went fully digital. In order to inform a broad public about the new digital strategy NZZ chose to surprise its readers on the newspaper's very own front page entirely written in binary code.
Advertising Agency: Jung von Matt / Limmat, Zurich, Switzerland