Off: Boat by DraftFCB Rio De Janeiro, DraftFCB Sao Paulo for Off!

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Industry Insecticides
Media Print, Magazine & Newspaper
Market Brazil
Agency DraftFCB Rio De Janeiro
Creative Director Ricardo John, Andre Pallu, Roberto Rezende
Art Director Rodrigo L. Rodrigues
Copywriter Ricardo “Dona” Martin
Photographer Alexandre Ermel
Illustrator Indio San
Agency DraftFCB Sao Paulo
Released April 2011

Credits & Description

People attract mosquitoes, as if they were lamps. Thatâs why, with our product, they need to turn the lamp off before leaving home.Print from Giovanni + Draft FCB , Sao Paulo
Category: Pharmaceutical & medical
Client: S C. JOHNSON
Agency: Giovanni + Draft FCB, São Paulo
Country: Brazil
Chief Creative Director: ADILSON XAVIER
Creative Director: Ricardo John
Head of Art: Benjamin Yung Jr
Art Director: RODRIGO L. RODRIGUES
Copywriter: RICARDO MARTIN
Agency Producer: Edgard Passotti
Photographer: Alexandre Ermel
Illustrator: Indio San

The Print Ad titled Off: Boat was done by DraftFCB Rio De Janeiro, DraftFCB Sao Paulo advertising agencies for product: Off! (brand: Off!) in Brazil. It was released in Apr 2011.