Operation Smile: Clefty by McCann Erickson Hong Kong for Operation Smile

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Operation Smile: Clefty

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Industry Public awareness
Media Print, Magazine & Newspaper
Market Hong Kong SAR China
Agency McCann Erickson Hong Kong
Executive Creative Director Thierry Halbroth
Art Director Alex Lai
Photographer Andrew Loiterton @ Ajl Photography
Released May 2012

Credits & Description

Category: Charities & appeals
Brand: Operation Smile
Agency: McCANN Worldgroup Hong Kong
Country: Hong Kong
Not all smileys are created equal.Print for charity Operation Smile from McCann, Hong Kong

Category: Charities & appeals
Client: Operation Smile
Agency: McCANN Worldgroup Hong Kong
Country: Hong Kong
Executive Creative Director: Thierry Halbroth
Art Director: alex lai
Head of Copy: Don Ellis
Photographer: Andrew Loiterton @ AJL Photography
Retoucher: Henry Lam @ AJL Photography