Frankenstein by Y&R Sao Paulo for Penguin Books

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Frankenstein

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Industry Book store
Media Print, Magazine & Newspaper
Market Brazil
Agency Y&R Sao Paulo
Art Director Eduardo Araujo, Silas Nogueira, Denon Figueiredo
Copywriter Rui Branquinho, Flavio Cherem
Photographer Marcus Hausser
Released May 2016

Credits & Description

Media: Print
Category: Publications & media
Client: Penguin Companhia das Letras
Agency: Y&R São Paulo
Country: Brazil
Executive Creative Director: Rui Branquinho
Creative Director: Rui Branquinho
Art Director: Denon Figueiredo
Art Director: Silas Nogueira
Art Director: Eduardo Araújo
Copywriter: Rui Branquinho
Copywriter: Flavio Cherem
Head of Art: Felipe Pavani
Photographer: Marcus Hausser
Print Producer: Ronaldo Cavalcante
Account team: Vivianne Brafmann e Heloisa Guimarães
Art Buyer: Monica Beretta e Stephanie Wang
Media: Gustavo Gaion e Marcello Bolla
Illustrator for the Ad "Leagues": Estúdio Notan