Apotek Hjärtat Print LONG LIVE LIFE by Akestam.holst Stockholm

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Industry Health & Pharmaceutical Products
Media Print, Magazine & Newspaper
Market Sweden
Agency Akestam.holst Stockholm
Creative Director Martin Cedergren
Art Director Jesper Holst
Copywriter Wilhelmina Gabriele, Monica Born
Released April 2010

Credits & Description

Category: Healthcare & Medical
Product/Service: PHARMACY CHAIN
Date of First Appearance: Apr 1 2010 12:00AM
Entrant Company: ÅKESTAM HOLST, Stockholm, SWEDEN
Entry URL: http://ourwork.se/longlivelife
Creative Director: Martin Cedergren (Åkestam Holst)
Art Director: Jesper Holst (Åkestam Holst)
Copywriter: Monica Born (Åkestam Holst)
Account Director: Fredrik Widén (Åkestam Holst)
Account Manager: Daniel Sundin (Åkestam Holst)
Planner: Dan Landin (Åkestam Holst)
Production Agency: Stockholm Postproduction (Stopp)
Copywriter: Wilhelmina Gabriele (Åkestam Holst)
Web Designer: Viktor Wätterbäck (Åkestam Holst)

English Synopsis
The Heart Pharmacy's idea is to stand by people's side in all phases of life, in both the ups and downs, in both sickness and health, in good times and in bad – making the great adventure of life as enjoyable as possible. On the Long Live Life website you can watch or be a part of the thing called life by uploading a personal picture attached with current age when the picture was taken. Your picture will then be part of a growing time line from age 0 to 1xx.