Steel Ball and Magnet by TBWA\Espana Madrid for Sony Playstation

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Steel Ball and Magnet

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Industry Video Games/Consoles
Media Print, Magazine & Newspaper
Market Spain
Agency TBWA\Espana Madrid
Art Director Fran López
Copywriter Vicente Rodríguez
Photographer Jesus Alonso Estudio
Illustrator Digital Art Studio
Released March 2013

Awards

Cannes Lions 2013
Press Lions Product & Service; Entertainment & Leisure Silver

Credits & Description

Media: Print
Category: Games & Toys
Agency: TBWA
Advertiser: SONY COMPUTER ENTERTAINMENT
Brand: PlayStation
Title: STELL BALL AND MAGNET
Geo: Europe, Spain
Advertising Agency: TBWA\España, Madrid, Spain
General Creative Directors: Juan Sánchez, Guillermo Ginés
Creative Director: Vicente Rodríguez
Art Director: Fran López
Copywriter: Vicente Rodríguez
Illustrator: Digital Art Studio
Photographer: Jesús Alonso
Published: March 2013