|Industry||Government & Other Authorities|
|Media||Print, Magazine & Newspaper|
|Art Director||Lenilson Lima, Eugênio Lima|
Credits & Description
Every year, 2.5 million people in the world are victims of human trafficking. Around 80% of them are women who are fooled by the promise of a better life in another country but once they get there, become slaves and sexually exploited. They are forced to take part in up to 10 sexual relations a day.A crime that is almost invisible because the majority of them travel freely by their own will and end up feeling somewhat responsible for being fooled. Over the last years, as a result of great international pressure, many governments have started to develop strategies to fight against human trafficking and women's trafficking in particular.Given this reality, the Liga Mulher, a hotline center that focuses solely on women developed by the Recife Cityhall, is launching a campaign signed by Agencia Um that aims at encouraging complaints.