|Industry||Dairy products & Eggs, Ice cream & Cold desserts|
|Media||Print, Magazine & Newspaper|
|Golden Hammer 2003|
|The Winners||Print Ads: Foodstuffs, beverages, food for animals and pets||Gold|
Credits & Description
Creative idea: Print ad for the ice cream brand Premia, using the unique identifier of the brand as core visual: The stick with the product logo burnt into.