FIONA by Y&R Milan for Profondo Rosso

FIONA

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Industry Culture, Leisure & Sport, Museums & Libraries
Media Print, Magazine & Newspaper
Market Italy
Agency Y&R Milan
Creative Director Vicky Gitto
Art Director Alessandro Stenco
Copywriter Gabriele Caeti
Photographer Jessica Harrison
Released April 2011

Credits & Description

The great horror classics.
The aim was to advert in a distinctive way the Rome Profondo Rosso Store/Museum: cult place of people fond of great horror classics. The essence of the Store/Museum has been synthetized in the project "the Great Horror Classics" thanks also to the involvement of an international artist.
Category: Retail Stores
Advertiser: PROFONDO ROSSO
Product/Service: HORROR STORE
Agency: YOUNG & RUBICAM BRANDS
Type Of Ad: Magazine
Date of First Appearance: Apr 28 2011
Entrant Company: YOUNG & RUBICAM BRANDS , Milan, ITALY
Executive Creative Director: Vicky Gitto
Creative Director: Vicky Gitto
Copywriter: Gabriele Caeti
Art Director: Alessandro Stenco
Photographer: Jessica Harrison
Account Manager: Marco Ruggeri
Other Credits: Artwork By Jessica Harrison