Protex: Tablet by Y&R Sao Paulo for Protex

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Protex: Tablet

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Industry Hygiene & Personal Care Products, Soaps
Media Print, Magazine & Newspaper
Market Brazil
Agency Y&R Sao Paulo
Art Director Fabio Rodrigues
Released August 2012

Credits & Description

Media: Print
Geo: Brazil
Category: Health & Beauty
Agency: Y&R
Brand: Protex
Streptococcus Pneumoniae
They are on the tablet.
Protex kills 99% of all bacteria.
Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti
Art Director: Fabio Rodrigues
Copywriters: Fabio Victória, Pedro Bullos, Pedro Guerra
Account Director: Valeria Ordonhez, Claudia Menezes, Priscilla Campolina
Print Producers: Elaine Carvalho, Flavio Zamboni
Art-Buyer: Monica Beretta
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media Team: Gustavo Gaion, Fabíola Sidorenko