RSA (Road Safety Authority Ireland) Print Morning after by Irish International BBDO Dublin

Morning after

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Industry Traffic safety
Media Print, Magazine & Newspaper
Market Ireland
Agency Irish International BBDO Dublin
Executive Creative Director Dylan Cotter
Art Director Clayton Homer
Copywriter Dillon Elliott
Photographer Simon Burch
Released September 2017

Credits & Description

11% of fatal alcohol crashes happen the morning after.
Media: Print
Category: Public services & utilities
Client: Road Safety Authority Ireland
Agency: Irish International BBDO, Dublin
Country: Ireland
Executive Creative Director: Dylan Cotter
Art Director: Clayton Homer
Copywriter: Dillon Elliott
Studio: Gar Heffernan
Photographer: Simon Burch
Retoucher: Lee Hickman
Account team: Ken Kerr
Account team: David Power
Published: September 2017
Description:
11% of fatal alcohol crashes happen the morning after.
Don't bring the night before into the morning after.
11% of fatal alcohol crashes happen the morning after. Never ever drink and drive.