Adidas Print Ritchie McCaw by 180 Kingsday

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Ritchie McCaw

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Industry Sportswear, Athletic Footwear & Accessories
Media Print, Magazine & Newspaper
Market Netherlands
Agency 180 Kingsday
Creative Director Andy Fackrell, Peter Mchugh
Art Director Stuart Brown
Copywriter Giles Montgomery, Brad Roseberry, Peter Mchugh
Released January 2003

Awards

One Show 2004
Other Exceptional Innovation in Marketing: Campaign Silver

Credits & Description

Agency: 180 Amsterdam
City: Amsterdam
Advertiser: adidas
Brand Name: adidas
Business Sector: Sports Teams, Sports Events
Date of First Publication: 2003
Country of Production: Netherlands
Language: English
Type: Poster
Tagline: This cyclone has two eyes
Executive Creative Director: Peter McHugh
Creative Director: Peter McHugh, Andy Fackrell
Art Director: Stuart Brown
Copywriter: Peter McHugh, Giles Montgomery, Brad Roseberry
Account Manager: Nathan Plowman, Alistair Campbell
Typographer: Stuart Brown, Dan Howell
Print Producer: Marlon Lee
Actor / Celebrity: Richie McCaw
Advertiser Supervisor: Indy Saha
Typographer: Stuart Brown
Illustrator: Stuart Brown