House by Clemenger BBDO Wellington for Safer Journeys

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Industry Public Safety, Health & Hygiene, Traffic safety
Media Print, Magazine & Newspaper
Market New Zealand
Agency Clemenger BBDO Wellington
Executive Creative Director Philip 'duster' Andrew
Art Director Brigid Alkema
Copywriter Mitch Alison, Alex Metson, Emily Beautrais
Photographer Steve Boniface
Released January 2013

Credits & Description

Category: Health & safety
Brand: New Zealand Transport Agency
Agency: Clemenger BBDO, Wellington
Country: New Zealand
This series of print ads for the NZTA targeted families where drink driving is a common behaviour, encouraging someone to speak up and stop the family driving drunk. New work out of Clemenger BBDO, Wellington.
Category: Health & safety
Client: New Zealand Transport Agency
Agency: Clemenger BBDO, Wellington
Country: New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Brigid Alkema
Copywriter: Emily Beautrais
Copywriter: Alex Metson
Copywriter: Mitch Alison
Art Director: Brigid Alkema
Agency Producer: Scott McMillan
Photographer: Steve Boniface
Retoucher: Geoff Francis
Fashion Stylist: Susannah Field
Account team: Julianne Hastings
Account team: Hayley Smith