Scion Print Scion: Genes by Attik San Francisco

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Scion: Genes

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Industry Cars
Media Print, Magazine & Newspaper
Market United States
Agency Attik San Francisco
Executive Creative Director Simon Needham @ Attik
Creative Director Ron Lim
Art Director Mike Cornell
Copywriter Mike Cornell
Producer Jon Goldberg, Jaclyn Paris, Rebekah Koerbel
Editor Saar Klein
Released June 2012

Credits & Description

Category: Automotive
Brand: Toyota Motor Sales USA, Inc.
Agency: ATTIK
Country: United States of America
Scion and global creative agency ATTIK are literally putting the pedal to the metal in the youth-focused automotive brand's national cross-media launch campaign for the all-new, 200hp, rear-wheel drive 2013 Scion FR-S sports coupe. Today, the brand and agency executives are very proud to detail their new "Driving is Back" campaign, which is currently debuting numerous advertising placements across the country.
Category: Automotive
Client: Toyota Motor Sales USA, Inc.
Agency: ATTIK
Production: Blueyed Pictures
Country: United States of America
Director: Simon Needham
Executive Creative Director: Simon Needham
Creative Director: Ron Lim
Art Director: Mike Cornell
Copywriter: Mike Cornell
Agency Producer: Patty Lum
Production Company: Blueyed Pictures
Directors of Photography: Brooks Guyere, Daniel Ardilley
Executive Producer: Jamee Natella
Producer: Jon Goldberg
Editorial Company: Lost Planet
Editor: Saar Klein
Executive Producer: Gary Ward
Producer: Jaclyn Paris
Graphics/VFX/Finishing Company: Brewster Parsons
Executive Producer: Darcy Parsons
Producer: Rebekah Koerbel
CG Artists: Denis Gauthier, Vonetta Taylor
Music/Sound Design Company: Squeak E. Clean Productions