Works » 3M

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Industry Household maintenance & pet products
Media Print, Magazine & Newspaper
Market Singapore
Agency DDB Singapore
Creative Director Thomas Yang
Photographer Lee Chee Kean
Illustrator Khoo Meng Hau
Executive Creative Director Joji Jacob
Copywriter Khairul Mondzi
Released June 2011

Awards

One Show 2012
One Show Newspaper / Full Page or Spread - Single Merit
Spikes Asia 2011
Outdoor Billboards & Street Furniture Bronze
Print Newspaper Bronze
AD STARS 2011
Print Furniture/House ware Bronze
Cannes Lions 2011
Press Lions Miscellaneous Bronze

Credits & Description

Type of Entry: Newspaper
Type of Entry: Product & Service
Category: Miscellaneous
Title: NAILS
Advertiser/Client: 3M TECHNOLOGIES
Product/Service: SCOTCH SUPER 77 MULTI-PURPOSE ADHESIVE
Entrant Company: DDB SINGAPORE, SINGAPORE
Advertising Agency: DDB SINGAPORE, SINGAPORE
Chief Creative Officer: Neil Johnson
Executive Creative Director: Joji Jacob
Creative Director: Thomas Yang
Art Director: Khoo Meng Hau
Copywriter: Khairul Mondzi
Account Manager: Rowena Bhagchandani
Illustrator: Khoo Meng Hau
Photographer: Lee Chee Kean
Other Credits: Rainer/Miracle Factory

The Print Ad titled NAILS was done by DDB Singapore advertising agency for product: Scotch Super 77 Multi-Purpose Adhesive (brand: 3M) in Singapore. It was released in Jun 2011.