SommierCenter Print Highway, 3 by Mercado McCann

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Highway, 3

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Industry Online Retail & E-stores
Media Print, Magazine & Newspaper
Market Argentina
Agency Mercado McCann
Executive Creative Director Darío Rial, Diego Tuya
Creative Director Nicolas Massimino, Nicolas Ochoa
Art Director Pablo Cominetti
Released April 2017

Awards

Cannes Lions 2017
Print And Publishing Print: Retail & e-Commerce Silver Lion Campaign

Credits & Description

Category: Retail Services
Media: Print
Advertised brand: SommierCenter
Advert title: Highway
Geo: Argentina
Translation of headline to English: Sleep then drive. SommierCenter. Mattresses.
Advertising Agency: Mercado McCann
Executive Creative Director: Diego Tuya
Executive Creative Director: Dario Rial
Creative Director: Nicolas Massimino
Creative Director: Nicolas ochoa
Art Director: Pablo Cominetti (Mercado Mccann)
Chief Of Production: Agustín Borgognoni (Mercado Mccann)
Agency Producer: Felipe Calviño (Mercado Mccann)
Executive Account Director: Agustín Coste (Mercado Mccann)
Published/Released: April, 2017