Polar Wetsuit, 2 by Publicis Conseil Paris for Sooruz

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Polar Wetsuit, 2

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Industry Clothing, Sportswear, Athletic Footwear & Accessories
Media Print, Magazine & Newspaper
Market France
Agency Publicis Conseil Paris
Creative Director Frederic Royer
Art Director Léna Monceau
Copywriter Alexandre Boutry
Released May 2013

Awards

Epica Awards 2013
Press Advertising Photography BRONZE

Credits & Description

Media: Print
Category: Clothing & Footwear
Agency: Publicis
Brand: Sooruz
Geo: Europe, France
Warmer in than out. No guts, no glory.
Soöruz, the surfwear brand from La Rochelle, is now showcasing its surf wetsuit collection: The Fire Head Bamboo Flex range. These wetsuits designed for surfing in extreme winter conditions are made of bamboo fibres. A state-of-the-art material, bamboo provides the ultimate cold resistance while being eco-friendly and antibacterial.
Advertising Agency: Publicis Conseil, France
Chief Creative Officer: Olivier Altmann
Creative Director: Frédéric Royer
Copywriter: Alexandre Boutry
Art Director: Léna Monceau
Account managers: Patrick Lara, Laëtitia Vitalis
PR Manager: Emilie Seid
Illustrator / 3D: Antoine Mairot / La Manufacture Paris
Creative Retouching / Production: MK Studio Paris
Art buyer: Jean-Luc Chirio