|Industry||Tools, Do-It-Yourself Products|
|Media||Print, Magazine & Newspaper|
|Agency||Altmann + Pacreau Paris|
|Creative Director||Olivier Altmann|
|Account manager||Edouard Pacreau, Thomas Vigneron|
Credits & Description
After the dark days of winter, your overgrown garden is often left cast in shadows, and reviving it can be a daunting challenge.That's the premise behind 'Let There Be Light', the campaign Altmann + Pacreau France created for Stihl, the world leader in garden and yard equipment. Three visuals use a touch of humour to highlight the plight owners face when tackling their unkempt gardens, and the rewards they can look forward to thanks to the brand's tools.