Taj Hotels, Resorts And Palaces Print SPIRITED BALLOONS by Agency Sacks


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Industry Hotels & Resorts
Media Print, Magazine & Newspaper
Market United States
Agency Agency Sacks
Executive Creative Director Steffanie Gillstrap
Art Director Kayako Kobayashi
Copywriter Michael Ward
Photographer Daniela Federici
Account Supervisor Marc Jason Geller
Released August 2010

Credits & Description

Category: Travel, Transport & Tourism
Product/Service: HOTEL
Type Of Ad: Magazine
Date of First Appearance: Sep 26 2010
Entrant Company: AGENCY SACKS, New York, USA
Chief Creative Officer: Andrew Sacks
Executive Creative Director: Steffanie Gillstrap
Copywriter: Michael Ward
Art Director: Kayako Kobayashi
Photographer: Daniela Federici
Account Supervisor: Marc Jason Geller
Advertiser's Supervisor: Deepa Harris/Priti Mahajan
English Translation of Main Headlines
In August 2010, after a 20-month reconstruction following the November 2008 terrorist attacks, Mumbai’s Taj Mahal Palace was poised to reopen and reclaim its spot as the jewel in the crown of the Taj collection. The Taj Forever campaign evokes the heritage and authenticity that are the hallmarks of all Taj hotels and palaces, while serving as an inspirational rallying cry to remind guest and staff alike that, no matter what the experience, Taj will always make it new. Playing with the constraints of time, making the past present ... that is Taj Forever.