Change the World by Target for The Boobie Trap

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Change the World

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Industry Lingerie, Underwear, Pajamas, Tights & Stockings
Media Print, Magazine & Newspaper
Market Canada
Agency Target
Creative Director Tom Murphy
Art Director Dax Fullbrook
Copywriter Sarah Park
Photographer Dejan Vuchichevic
Released March 2013

Credits & Description

Media: Print
Category: Clothing & Footwear
Agency: Target
Brand: The Boobie Trap
Geo: Americas, Canada
They wanted to change the world. We just want to change yours.

Advertising Agency: Target Marketing, Canada
Creative Director: Tom Murphy
Associate Creative Directors: Jenny Smith, Jeff McLean
Art Director: Dax Fullbrook
Copywriter: Sarah Park
Junior Copywriters: Graham North, Antonina Gousseva
Agency Producer: Cindy Wadden
Photographer: Dejan Vuchichevic
Published: December 2012