|Media||Print, Magazine & Newspaper|
|Creative Director||Dave Monk|
|Account manager||Albert Ponnelle|
|Craft - Print & Poster||ART DIRECTION||Silver|
Credits & Description
The campaign spans outdoor, digital, in-paper, print and POS and charts the financial fortunes of some of the famous names featured on the list. Celebrities including Paul McCartney, Alan Sugar and Daniel Radcliffe are depicted in bar graphs â measuring their wealth as reported in Rich Lists over the years. Each âbarâ represents a snapshot of the individual from that era, creating an information-based career-spanning visual collage.