|Media||Print, Magazine & Newspaper|
|Agency||DM9DDB Sao Paulo|
|Creative Director||Marco Versolato, Andre Pedroso, Joao Carlos Mosterio, Jaques Lewkowicz|
|Art Director||Danilo Tranquilli|
Credits & Description
inspired by the packaging of toys, which always provide information about the age for which the product is indicated, the ads feature a furniture box, in a clean space and the numbers (three to five, six to eight and "more than five"). The goal is to show that it is so easy to assemble that even a child of that age could do it.