Top Gear Print SLIDE TO CRASH by Ideas For Brands, Mccann Erickson Amsterdam

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SLIDE TO CRASH

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Industry Traffic safety
Media Print, Magazine & Newspaper
Market Netherlands
Agency Ideas For Brands
Agency Mccann Erickson Amsterdam
Art Director Mark Hoekman
Copywriter Annebeth Haerkens
Photographer John Spijkers
Account Supervisor Laura Schilder
Released September 2011

Credits & Description

Category: Public Awareness Messages
Advertiser: TOP GEAR MAGAZINE
Product/Service: SAFETY OF THE SOCIETY IN TRAFFIC
Agency: IDEAS FOR BRANDS | McCANN
Chief Creative Officer: Michel De Goede
Copywriter: Annebeth Haerkens
Art Director: Mark Hoekman
Photographer: John Spijkers
Account Supervisor: Laura Schilder
Other Credits: Design: Johan Van Der Wardt

English Translation of Main Headlines
Slide to crash
Annually more than 600 people are harmed in traffic by the use of mobile phones.