HOODIE by DDB Toronto for Toronto Crime Stoppers

HOODIE

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Industry Public Safety, Health & Hygiene
Media Print, Magazine & Newspaper
Market Canada
Agency DDB Toronto
Creative Director Denise Rossetto, Andrew Simon, Todd Mackie
Art Director Yusong Zhang
Copywriter Daniel Bonder
Photographer Frank Hoedl
Released January 2011

Credits & Description

Here, we see portraits of criminals concealing themselves. Only the items that typically hide their features (sweatshirt, hat, bandana) now have their features printed on them, exposing their identities.Print ads from DDB, Toronto
Category: Public Health & Safety
Advertiser: TORONTO CRIME STOPPERS
Product/Service: CRIME PREVENTION ORGANISATION
Agency: DDB CANADA/TORONTO
Type Of Ad: Newspaper
Date of First Appearance: Jan 31 2011
Entrant Company: DDB CANADA/TORONTO, CANADA
Creative Director: Andrew Simon/Todd Mackie/Denise Rossetto
Copywriter: Daniel Bonder
Art Director: Yusong Zhang
Photographer: Frank Hoedl
Advertiser's Supervisor: Lorne Simon
Account Manager: Lexi Rose/Reshma Lalany
Other Credits: Retoucher: Daniel Essegern/Frank Hoedl