Tulasi Organic Market Print Lettuce by Martpet Comunicacao

Lettuce

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Industry Grocery and Other foods
Media Print, Magazine & Newspaper
Market Brazil
Agency Martpet Comunicacao
Executive Creative Director Edison Martins
Creative Director Diego Curvêlo, Edison Martins
Art Director Gustavo Fonseca, Guilherme Rocha
Copywriter Peu Souza, Iago Aroeira
Photographer Gustavo Fonseca
Released November 2017

Credits & Description

In Brazil, the use of agrochemicals is alarming and more than half of the substances used are banned in countries of the European Union and the United States. According to the World Health Organization (WHO), the consumption of these substances causes, annually, 70,000 acute and chronic poisonings. The TULASI Mercado Organic, which fights this evil through the sale of natural products without chemistry and without poison, created this campaign via Martpet Comunicacao, showing the public the evils that may be hidden in conventional food.
Media: Print
Category: Food
Client: Tulasi Organic Market
Agency: Martpet Comunicação
Country: Brazil
Creative Directors: Edison Martins, Diego Curvêlo
Art Directors: Gustavo Fonseca, Guilherme Rocha
Copywriters: Peu Souza, Iago Aroeira
Photographer: Gustavo Fonseca
Additional Credits: Renata Nascimento, Luiz Penna, Fabíola Mendes