Tyrolit Print Short Cut by Heimat Wien

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Short Cut

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Industry Construction & Civil Engineering
Media Print, Magazine & Newspaper
Market Austria
Agency Heimat Wien
Creative Director Christoph Pausz, Georg Feichtinger
Art Director Simon Pointner
Copywriter Christoph Pausz, Robin Kappacher
Released January 2018

Credits & Description

Category: Industrial, Agriculture
Media: Print
Brand: Tyrolit
Agency: Heimat
Geo: Austria
Advertising Agency: Heimat Wien, Vienna, Austria
Creative Director / Copywriter: Christoph Pausz
Creative Director: Georg Feichtinger
Art Director: Simon Pointner
Copywriter: Robin Kappacher
Photographer: Patrick Saringer
Retouching: Mladen Penev
Published: January 2018
Synopsis:
Show that TYROLIT tools are leading, when it comes to professional grinding, cutting, drilling and dressing concrete in the construction industry.
Idea: Due the high quality and powerful performance of TYROLIT tools workers manage even the most demanding tasks in construction industry easily and therefore are done much faster.
Solution: We showed the strength of the different tools by staging the impressive results of extraordinary building projects as the "Done." one-man show, each print ad focusing on the USP of the certain product featured.
Short cut. Done.