|Industry||Household maintenance & pet products|
|Media||Print, Magazine & Newspaper|
Credits & Description
Ultra Lock is the ideal padlock to protect important things, since it's made with an extremely reforced mechanism. The campaign from Dim & Canzian Brazil suggests that the product's high quality allows it to be used to protect highly confidential information and valuable objects.The posters' design helped to gain people's attention and deliver the message of Ultra Lock's attributes. The use of the real product gave the public the opportunity to interact, confirming its quality at the stores in an original way. All posters were hand made and folded one by one. The font types were drawn exclusively after a wide research work.