Underground Fitness: Jerk by Ogilvy & Mather Atlanta for Underground Fitness

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Underground Fitness: Jerk

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Industry Sports and Health Clubs, Gyms
Media Print, Magazine & Newspaper
Market United States
Agency Ogilvy & Mather Atlanta
Associate Creative Director John Teter
Creative Director Dave Galligos
Copywriter Ashley Staker
Released December 2011

Credits & Description

Jerk. [jurk]: an exercise that involves bending then straightening the knees in order to propel a weight above the head; knees bend again when the arms straighten to catch the weight. Different. Results.
Advertising Agency: Ogilvy, Atlanta, USA
Creative Director: Dave Galligos
Associate Creative Director: John Teter
Copywriter: Ashley Staker
Retoucher: John Teter