Util Print In The Clouds, 1 by Kindle Rio de Janeiro

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In The Clouds, 1

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Industry Bus Lines
Media Print, Magazine & Newspaper
Market Brazil
Agency Kindle Rio de Janeiro
Executive Creative Director Ana Tavares
Creative Director Ana Accioly
Art Director Thiago Alves
Copywriter Roberta Bichara
Released January 2018

Credits & Description

Alternative title: Bus Trip
Media: Print
Category: Travel, transport & tourism
Client: Util
Agency: Kindle
Country: Brazil
Executive Creative Director: ana tavares
Creative Director: Ana Accioly
Art Director: thiago alves
Copywriter: Roberta Bichara
The idea from Kindle is to show that those who travel by bus have many stories to tell than those who choose to travel by plane.
Those who walk with the heads in the clouds miss the best of the walk. Have more stories to tell. Go by bus. Go by Util.