FOR THE MAN IN YOU by Lowe Brindfors Stockholm for VITAMIN WELL

Adsarchive » Print ads » VITAMIN WELL » FOR THE MAN IN YOU

FOR THE MAN IN YOU

Pin to Collection
Add a note
Industry Non-alcoholic drinks
Media Print, Magazine & Newspaper
Market Sweden
Agency Lowe Brindfors Stockholm
Creative Director Martin Bartholf, Rickard Villard
Art Director Richard Villard
Copywriter Stefan Pagreus
Account Supervisor Johan Ohlin
Typographer Jesper Kewenter
Released April 2010

Credits & Description

Category: Non-Alcoholic Drinks
Advertiser: VITAMIN WELL
Product/Service: VITAMIN ENHANCED DRINK
Agency: LOWE BRINDFORS
Creative Director: Villard/Bartholf
Copywriter: Stefan Pagreus
Art Director: Richard Villard
Account Manager: Kristin Enersen
Account Supervisor: Johan Öhlin
Advertiser's Supervisor: Jonas Pettersson
Typographer: Jesper Kewenter
Type Of Ad: Magazine
Date of First Appearance: Apr 20 2010 12:00AM
Entrant Company: LOWE BRINDFORS, Stockholm, SWEDEN

English Translation of Main Headlines
Vitamin Well is a vitamin enhanced thirst quencher from Sweden. Their latest product, Reload, is specifically developed to attract a male audience. This ad was placed in Swedens biggest gay magazine QX, to market Reload to a gay men target group. The idea is a simple and a bit naughty headline reffering to male gay sex. The body copy encourges you to buy someone you like a Reload.