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Industry Cars, SUV & Four Wheel Drive
Media Print, Magazine & Newspaper
Market South Africa
Agency Ogilvy Cape Town
Executive Creative Director Chris Gotz Ogilvy
Illustrator David Vickers
Released November 2012

Credits & Description

Media: Print
Geo: South Africa
Category: Automotive
Agency: Ogilvy
Brand: Volkswagen
Touareg BlueMotion. Even the ad has less impact on the environment.
A small change can make a big difference. Like using 85% less ink in this magazine ad, which significantly decreases the impact of harsh toxins on the environment. Why? Because contributing towards a sustainable future is what our innovative BlueMotion Technologies were made for.

Advertising Agency: Ogilvy & Mather, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Director / Art Director: Jamie Mietz
Creative Director / Copywriter: Peri van Papendorp
Illustrator: David Vickers
Art Buyer: Merle Bennett

The Print Ad titled Line Drawing was done by Ogilvy Cape Town advertising agency for product: Volkswagen Touareg (brand: Volkswagen) in South Africa. It was released in Nov 2012.