Voltaren: Bulldozer by Saatchi & Saatchi Geneva for Voltaren

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Voltaren: Bulldozer

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Industry Health & Pharmaceutical Products
Media Print, Magazine & Newspaper
Market Switzerland
Agency Saatchi & Saatchi Geneva
Creative Director Leon Jacobs
Art Director Jorg Riommi, Arturo Vittorioso, Daniela Nedelschi
Copywriter Daniel Lunn
Photographer Carioca Studios
Account Supervisor Joan Flanagan, Stephanie Rupp
Released April 2011

Credits & Description

The Saatchi & Saatchi Switzerland campaign for Voltaren, the number 1 muscle pain reliever, came from a really simple insight that we had to use as the headline - Because we do things we're not built for.
Category: Pharmaceutical & medical
Client: Novartis
Agency: Saatchi & Saatchi Switzerland
Country: Switzerland
Chief Creative Officer: John Pallant
Chief Creative Officer: Derek Green
Creative Director: Leon Jacobs
Copywriter: Daniel Lunn
Art Director: Daniela Nedelschi
Photographer: Carioca
Art Buyer: Tania Retchisky
Account Supervisor: Stephanie Rupp/Joan Flanagan
Advertiser's Supervisor: Charlie Hough
Account Manager: Emma Jenkin/Jooske Welten
Planner: Carolyn Dateo