GRAVEL TRUCK by Euro Rscg Taipei for Volvo

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GRAVEL TRUCK

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Industry Cars, Traffic safety
Media Print, Magazine & Newspaper
Market China
Agency Euro Rscg Taipei
Art Director Clark Lu, Nick Du
Copywriter Fish Chen, Vita Chin
Account Supervisor Elven Hsu
Released August 2009

Credits & Description

Category: Public Health & Safety
Advertiser: VOLVO CARS TAIWAN
Product/Service: VOLVO TRAFFIC ACCIDENT RESEARCH TEAM
Agency: EURO RSCG TAIPEI
Executive Creative Director: Fish Chen
Creative Director: Nick Du
Copywriter: Fish Chen/Vita Chin
Art Director: Nick Du/Clark Lu
Account Manager: Elvin Kuo
Account Supervisor: Elven Hsu
Advertiser's Supervisor: Gilbert Wu
Illustrator: Ten Plus 3d Internation Inc.
Type Of Ad: Magazine
Date of First Appearance: Aug 1 2009 12:00AM
Entrant Company: EURO RSCG TAIPEI, CHINESE TAIPEI

English Translation of Main Headlines
Don't get killed by drowsiness - 70% of truck and trailer accidents are caused by exhaustion of overtime work. Volvo reminds you overtime driving should be avoided. Volvo Traffic Accident Research Team