PIRATE by Grey United Milan for Yamaha Marine

PIRATE

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Industry Yachts
Media Print, Magazine & Newspaper
Market Italy
Agency Grey United Milan
Executive Creative Director Pino Rozzi, Roberto Battaglia
Creative Director Francesco Poletti, Serena Di Bruno
Art Director Anna Rondolino
Copywriter Chiara Monticelli
Photographer Piero Perfetto
Account Supervisor Manuela Bandiera
Released January 2010

Credits & Description

Category: Other Vehicles, Auto Products & Services
Advertiser: YAMAHA MARINE
Product/Service: OUTBOARD ENGINE
Agency: 1861UNITED
Executive Creative Director: Pino Rozzi/Roberto Battaglia
Creative Director: Francesco Poletti/Serena Di Bruno
Copywriter: Chiara Monticelli
Art Director: Anna Rondolino
Account Supervisor: Manuela Bandiera
Advertiser's Supervisor: Stefania Moneda
Photographer: Piero Perfetto
Other Credits: Post Production: Germano Finco
Type Of Ad: Magazine
Date of First Appearance: Jan 22 2010 12:00AM
Entrant Company: 1861UNITED, Milan, ITALY

English Translation of Main Headlines
The Yamaha Marine small off-boards with 4, 5 and 6 horsepower are the easiest to handle and the most versatile of their category. They’re “ready for any situation” as the line says. Even the more surreal ones. The visual, in fact, shows a pirate who is about to be thrown off the plank, but he looks confident: behind his back he holds a small Yamaha Marine off-board that will make him safe in the sea.