LET YOUR SOFT SIDE OUT (WOMAN) by J. Walter Thompson Shanghai for Kleenex

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LET YOUR SOFT SIDE OUT (WOMAN)

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Industry Tissues & Towels, Household maintenance & pet products
Media Promo & PR, Case study
Market Taiwan
Agency J. Walter Thompson Shanghai
Executive Creative Director Elvis Chau, Yang Yeo
Creative Director Rojana Chuasakul, Melo Xu
Art Director Tin Yu, Jeffery Nishinaka, Parbpraew Ratarasarn, Sally Zhu
Copywriter Raymond Chin
Designer Jeff Nishinaka, Amanacliq
Photographer Szeling Pictures
Released November 2012

Credits & Description

Advertiser: KIMBERLY-CLARK TAIWAN
Agency: JWT SHANGHAI
Category: Fast Moving Consumer Goods
Advertising campaign: LET YOUR SOFT SIDE OUT (WOMAN)
Print Production: Chivel Miao
Executive Creative Director: Elvis Chau (JWT Shanghai)
Animator: Evan Sun (JWT Shanghai)
Artist: Amanacliq
Designer: Amanacliq
Print Production: Isaac Xu
Artist: B
Designer: B
Designer: Jeff Nishinaka
Client Service: Evan Teng
Copywriter: Melo Xu (JWT Shanghai)
Art Director: Tin Yu (JWT Shanghai)
Creative Director: Rojana Chuasakul (JWT Shanghai)
Artist: A
Designer: A
Retouching: D.i. Solution
Art Director: Parbpraew Ratarasarn (JWT Shanghai)
Copywriter: Raymond Chin (JWT Shanghai)
Art Director: Sally Zhu (JWT Shanghai)
Photographer: Szeling
Executive Creative Director: Yang Yeo (JWT Shanghai)
Print Production: Amanacliq
Artist: Jeff Nishinaka
Art Director: Jeffery Nishinaka (JWT Shanghai)
Print Production: Liza Law
Creative Director: Melo Xu (JWT Shanghai)