HE OR SHE by DDB Vancouver, Wave for Crime Stoppers

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HE OR SHE

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Industry Public Safety, Health & Hygiene
Media Radio
Market Canada
Agency DDB Vancouver
Creative Director Cosmo Campbell, Dean Lee
Producer Craig Zarazun
Agency Wave
Released August 2010

Credits & Description

Category: Public Health & Safety, Public Awareness Messages
Advertiser: CRIME STOPPERS
Product/Service: ANONYMOUS CRIME REPORTING
Agency: DDB CANADA/VANCOUVER
Creative Director: Dean Lee/Cosmo Campbell
Scriptwriter: Neil Shapiro
Agency Producer: Sue Bell
Account Manager: Kyle Stewart
Production Company: WAVE SOUND PRODUCTIONS, Vancouver, CANADA
Director: Craig Zarazun
Producer: Craig Zarazun
Sound Studio: Wave Productions
Sound Engineer: Craig Warrian
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: DDB CANADA/VANCOUVER, CANADA

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
FVO: My life was changed by someone very special. Something seemed out of place to him or her, and he or she took time out of his or her day or night, and phoned or emailed, and did something about it. He or she said something about what he or she saw, or heard, or heard from someone who heard or saw something, and it lead to an arrest. He or she is a hero. Or heroine. ANN: At Crime Stoppers you remain anonymous. Criminals don’t. Call us at 1-800-222-8477 or go to SolveCrime.ca