Arthur Murray Dance Studio: Salsa by De La Cruz/ DLC San Juan for Arthur Murray Dance Studio

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Arthur Murray Dance Studio: Salsa

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Industry Sports and Health Clubs, Gyms, Colleges, Universities & Education Centers
Media Radio
Market Puerto Rico
Agency De La Cruz/ DLC San Juan
Executive Creative Director Rafael Sepulveda
Creative Director Rafa Sepulveda
Production Blue Room
Copywriter Sarai Melendez Rodriguez
Released February 2012

Awards

London International Awards 2012
Radio Recreational Bronze Winner

Credits & Description

Advertising Agency: DLC/Ogilvy, Puerto Rico
Creative Director: Rafa Sepúlveda
Copywriter: Sarai Meléndez
Production Company: Blue Room
Engineer: Carlos Escrivá
Entrant: De la Cruz/Ogilvy, San Juan
Corporate Name of Client: Arthur Murray Dance Studio
Client Account Director: Tato Conrad
Agency: De la Cruz/Ogilvy, San Juan
Executive Creative Director: Rafael Sepúlveda
Copywriter: Saraí Meléndez
Recording Studio: The Blue Room, San Juan
Sound Designers: Luis Romero/Carlos Escrivá
Description of the Project
The concept of the radio advertisement is that even the worst dancers can learn how to dance at the Arthur Murray Dance Studio.