Beck's Radio PLANET by Leo Burnett Chicago

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PLANET

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Industry Beers and Ciders
Media Radio
Market United States
Agency Leo Burnett Chicago
Creative Director John Condon
Released April 2005

Credits & Description

Advertising Agency: LEO BURNETT, USA, Chicago
Creative Director: John Condon
Scriptwriter: Avery Gross
Agency Producer: Frank Brooks
Sound Engineer: Donovan Weyland


Script in English

AVO: New 64-calorie Beck’s Premier Light is the lowest calorie beer in the country. It may actually be the lowest calorie beer in the universe. But we won’t be able to make that claim until our lawyers get back from Uranus.

SFX: MUSIC ENTERS AND PLAYS THROUGH TAG.

AVO: New Beck’s Premier Light. Life Beckons.