CUCKOO by DDB Helsinki for McDonald's

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CUCKOO

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Industry Fast food outlets & restaurants
Media Radio
Market Finland
Agency DDB Helsinki
Creative Director Vesa Tujunen, Jukka Mannio
Producer Kari Haapala
Account Supervisor Jarno Lindblom
Production Soundart
Released August 2010

Credits & Description

Category: Restaurants & Fast Food Outlets
Advertiser: McDONALD'S
Product/Service: BIG MAC NIGHT MENU
Agency: DDB HELSINKI
Creative Director: Jukka Mannio/Vesa Tujunen
Scriptwriter: Jukka Mannio/Vesa Tujunen
Account Manager: Pia Eiro
Account Supervisor: Jarno Lindblom
Advertiser's Supervisor: Tomi Wirtanen/Olli Tiainen/Jyrki Vaittinen
Production Company: SOUNDART, Helsinki, FINLAND
Producer: Kari Haapala
Sound Studio: Soundart
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: DDB HELSINKI, FINLAND

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
SFX: Cuckoo calling CUCKOO: Cuckoo MVO: Cuckoo CUCKOO: Cuckoo MVO: Mc Cuckoo CUCKOO: Cuckoo MVO: McDonald's CUCKOO: Cuckoo MVO: McDonald's CUCKOO: Cuckoo MVO: McDonald's CUCKOO: Cuckoo MVO: McDonald's CUCKOO: Cuckoo MVO: Cuckoo ANN: Big Mac Night menu for just 6,75. At McDonald’s.

Full script of the ad in the original language
SFX: Kaki Yoaika. Kaki kukkuu. CUCKOO: Kukkuu MVO: Kukkuu CUCKOO: Kukkuu MVO: Kukkuu CUCKOO: Kukkuu MVO: Kuk ku kuu CUCKOO: Kukkuu MVO: Mak ku ku CUCKOO: Kukkuu MVO: Makkariin CUCKOO: Kukkuu MVO: Makkariin CUCKOO: Kukkuu MVO: Makkariin CUCKOO: Kukkuu MVO: Makkariin MVO: Kukkuu CUCKOO: Kukkuu ANN: Big Mac yomenu vain 6,75. Makkarista.

Brief Explanation
On Midsummer holiday, almost all Finns go to countryside to their summer cottages to enjoy the nature. At that time of the year birds are mating - and very loud. These spots were aired during the holiday season when all the roads were packed.