Coca-cola: WAVIN' FLAG by J. Walter Thompson Sao Paulo for Coca-cola

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Industry Soft Drinks, Sports Teams & Events
Media Radio
Market Brazil
Agency J. Walter Thompson Sao Paulo
Creative Director Fabio Miraglia, Mario D`andrea, Roberto Fernandez David
Producer Dudu Marote
Account Supervisor Renata Maximo, Isabel Castro, Gabriela Lorenzetti, Tiago Lima
Released May 2011


Cannes Lions 2011
Radio Lions Best Use of Radio as a Medium Bronze

Credits & Description

Type of Entry: Craft
Category: Best Use of Radio as a Medium
Advertiser/Client: COCA-COLA
Product/Service: 2010 WORLD CUP
Entrant Company: JWT BRAZIL São Paulo, BRAZIL
Advertising Agency: JWT BRAZIL São Paulo, BRAZIL
Chief Creative Officer: Mario D'Andrea
Creative Director: Mario D'Andrea/Roberto Fernandez
Scriptwriter: Filipe Cuvero/Christian Fontana/Fábio Leão
Agency Producer: Marcia Branco
Advertiser's Supervisor: Jonathan Lawlor/Luciana Feres/Ana Branco/Cristina Turnes/Gian Martinez/Maria Zerk/Flavia Gama
Planner: Ken Fujioka/Joyce Moraes/Marcelo Bazán
Account Manager: Renata Maximo
Account Supervisor: Renata Máximo/Isabel Castro/Tiago Lima/Gabriela Lorenzetti
Production Company: DR. DD ELETROMUSICA Sao Paulo, BRAZIL
Director: Dudu Marote
Producer: Dudu Marote
Radio station or network
this ad first aired on: Transamérica FM
Sound Studio: Dr. DD
Music: Artist/Title: Skank And K’naan/"Wavin' Flag"

The Radio ad titled Coca-cola: WAVIN' FLAG was done by J. Walter Thompson Sao Paulo advertising agency for Coca-cola in Brazil. It was released in May 2011.