TELEMARKETING INTERVIEW by DDB Sao Paulo for Companhia Athletica (Cia)

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TELEMARKETING INTERVIEW

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Industry Sports and Health Clubs, Gyms
Media Radio
Market Brazil
Agency DDB Sao Paulo
Executive Creative Director Julio Andery, Sergio Valente
Creative Director Renata Florio, Moacyr Netto, Rodrigo Almeida
Producer Fabio Goes
Account Supervisor Suzana Poli, Marcelo Macedo
Production Tentaculo Audio
Released August 2010

Credits & Description

Category: Entertainment & Leisure
Advertiser: COMPANHIA ATHLETICA
Product/Service: FITNESS CENTRE
Agency: DDB BRASIL
Executive Creative Director: Sergio Valente
Creative Director: Renata Florio/Rodrigo Almeida/Moacyr Netto
Scriptwriter: Otavio Schiavon/Gustavo Victorino
Agency Producer: Gilberto Pires (Gibinha)
Account Supervisor: Suzana Poli/Marcelo Macedo
Advertiser's Supervisor: Marcos Nisti
Production Company: TENTACULO AUDIO, Sao Paulo, BRAZIL
Director: Fabio Goes
Producer: Fabio Goes
Sound Studio: Tentaculo
Sound Engineer: Fabio Goes
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: DDB BRASIL, São Paulo, BRAZIL

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
MVO: So, Joana, have you ever worked with telemarketing before? FVO: (Speech is incomprehensible) MVO: Okay, okay Joana. I think I've heard everything I needed to... did you know, you were born for this job. FVO: (Incomprehensible) Eally? MVO: Yes. Can you start tomorrow? ANN: It's amazing what a beautiful body can do. Companhia Athletica Fitness Centre. People caring for people.

Full script of the ad in the original language
MVO: E, você já trabalhou com Telemarketing antes Joana? FVO: (Discurso é completamente incompreensível) MVO: Ok, ok Joana. Bom, eu acho que já ouvi tudo o que eu precisava, né... pra mim, você nasceu pra telemarketing. FVO: (Incompreensível) Ura? MVO: Juro. Pode começar amanhã. SFX: Musica ANN: É impressionante o que um corpinho bem cuidado é capaz de fazer por você. Companhia Athletica. Gente cuidando de gente.

Brief Explanation
An interview with a Human Resources manager where the candidate is a woman with a nasal, incomprehensible voice.