|Agency||Clemenger BBDO Adelaide|
|Executive Creative Director||Karl Fleet, Lachlan Mcpherson|
|Copywriter||Chris Plummer, Tom Opie|
Credits & Description
Depression can be hereditary. If you suffer from it, there is a good chance your ancestors may have also been affected by it and there is a high chance your children will also be afflicted by it. This latest radio commercial by ClemengerBBDO Adelaide for COPMI shows the journey of sadness through one Australian family.