Craftsman Radio Infinity Pool by Y&R Midwest Chicago

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Infinity Pool

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Industry Household maintenance & pet products, Tools, Do-It-Yourself Products
Media Radio
Market United States
Agency Y&R Midwest Chicago
Copywriter Pete Lefebvre
Released May 2012


London International Awards 2012
Radio Home Furnishings/Appliances Short List

Credits & Description

Entrant: Y&R Chicago, Chicago
Craftsman - "Infinity Pool"
Corporate Name of Client: Craftsman
Agency: Y&R Chicago, Chicago
Global Chief Creative Officer: Tony Granger
Chief Creative Officer: Bob Winter
Creative Director: Pete Lefebvre
Copywriter: Pete Lefebvre
Executive Agency Producer: Brian Smego
Agency Producer: Chris Wickman