CHRISTMAS SALE by Fatfree for Crocus City Mall

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CHRISTMAS SALE

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Industry Retail, Distribution & Rental companies
Media Radio
Market Russia
Agency Fatfree
Director Oleg Litvishko
Creative Director Igor Ivanov, Daniel Ostrovsky
Released August 2010

Credits & Description

Category: Retail Stores
Advertiser: CROCUS GROUP
Product/Service: CROCUS CITY MALL
Agency: FATFREE
Creative Director: Igor Ivanov/Daniel Ostrovsky
Scriptwriter: Igor Ivanov
Production Company: FATFREE, Moscow, RUSSIA
Director: Oleg Litvishko
Sound Engineer: Oleg Litvishko
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: FATFREE, Moscow, RUSSIA

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
CHOIR: Sergio Rossi, Stephane Kelia, Cesare Paciotti, Lanvin, Emanuel Ungaro, Guy Laroche, Dior, Lanvin, Trussardi, Vivienne Westwood, Casadei, Stephane Kelian, Emilio Puchi, Gianfranco Ferre, Iceberg, Escada, Casadei, Sandoni, Versace, Chloe, Valley... ANN: Christmas sale at Crocus City Mall.

Full script of the ad in the original language
CHOIR: Serdzhio Rossi, Stefan Kel'jan, Chezaro Pocheti, Lanvin, Jemanujel' Ungaro, Guy Laroche, Dior, Lanvin, Trusardi, Viv'end Vestvud, Kasadej, Stefan Kel'jan, Jemilio Puchi, Zhan Franko Fere, Ajzberg, Jeskada, Kasadej, Sandoni, Versache, Hloe, Vali... ANN: Novogodnjaja rasprodazha v Krokus Siti Moll.

Brief Explanation
In Crocus City Mall, new brands appear regularly. It is necessary to inform the public about these new brands, and to tell them about Christmas discounts. In Russia, Christmas holidays are a very happy time, and it is necessary to reflect this in radio spots. Usually at this time, parents send the children to New Year's parties where the children sing and have fun.