Europcar Radio RADIO by Remo D6

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RADIO

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Industry Car & Utility Rentals
Media Radio
Market Spain
Agency Remo D6
Director Roberto Gimenez
Creative Director Yelle@the Living Room
Account Supervisor Silvia Álvarez
Released November 2005

Credits & Description

Advertising Agency: REMO D6, SPAIN, Madrid
Creative Director: The Room
Scriptwriter: The Room
Agency Producer: Maite Martos
Account Supervisor: Silvia Álvarez
Advertiser's Supervisor: Francisco Martinez-terol
Director: Roberto Gimenez


Script in English

ANN: Hi. We’ve bought this radio slot to talk about Europcar. According to a survey, if we want
you to remember us it’s not enough to tell you we are the European leaders in car hire – we also have to mention our brand 4 times. Well then, are you ready? Europcar, Europcar, Europcar, Europcar… So now, every time you want to hire a car, you’ll think of Europcar.


Script in Orginal Language

ANN: Hemos alquilado este espacio de radio para hablar de Europcar. Según un estudio, si
queremos que usted nos recuerde no basta con decir que somos líderes europeos en alquiler de coches, también debemos mencionar nuestra marca 4 veces. Así que, ¿listo? Europcar, Europcar, Europcar y Europcar… Ahora sí, cada vez que quiera alquilar un coche, pensará en Europcar.