BOY by BBR Saatchi & Saatchi Israel for Ford

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BOY

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Industry Cars
Media Radio
Market Israel
Agency BBR Saatchi & Saatchi Israel
Creative Director Ben Sever, Nadav Pressman
Account Supervisor Nir Federbush
Production Shapa Studio
Released August 2010

Credits & Description

Category: Cars & Automotive Services
Advertiser: DELEK MOTORS
Product/Service: FORD F-350
Agency: BAUMANN BER RIVNAY SAATCHI & SAATCHI
Creative Director: Nadav Pressman/Ben Sever
Scriptwriter: Ben Sever
Account Manager: Idit Zuckerman
Account Supervisor: Nir Federbush
Production Company: SHAPA STUDIO, Tel Aviv, ISRAEL
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: BAUMANN BER RIVNAY SAATCHI & SAATCHI, Ramat Gan, ISRAEL

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
MVO1: Daddy, why are all the kids bullying me? MVO2: Because you're weak. SFX: Car engine ANN: Ford F–350. Tough car for tough men.

Full script of the ad in the original language
MVO1: Aabba, lama kol ha'yeladim ha'acherim netpalim alay? MVO2: Key ata ha'lash. SFX: Car engine ANN: Ford F–350. Rechev ka'shouhach le'gvarim kshohim.