Ford Radio CHINESE by Bassat Ogilvy & Mather Madrid

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CHINESE

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Industry Cars, Automotive products, services and accessories
Media Radio
Market Spain
Agency Bassat Ogilvy & Mather Madrid
Creative Director Jorge Lopez Navarrete, Rafa Hernandez, Pedro Urbez
Account Supervisor Paloma Diaz, Barbara Valsecchi
Released September 2005

Credits & Description

Advertising Agency: BASSAT OGILVY & MATHER MADRID, SPAIN
Creative Director: Pedro Urbez/Jorge Lopez/Rafa Hernández
Scriptwriter: Paco Bescos/Rafa Hernandez
Agency Producer: Ramon Corominas/Cheli P. De Zulueta
Account Supervisor: Paloma Diaz/Barbara Valsecchi
Advertiser's Supervisor: Alberto Carrero


Script in English

VO: (in chinese) xxxxxxxxxxxxxxxxxxxxxx(in spanish) FORD FIESTA XXXXXXXXX10.150
EUROSXXXXXXXX. A WHOLE FORD FIESTA FROM 10.150€

Script in Orginal Language

NA
Brief Explanation

This radio commercial was aired in Spain with a Chinese script - which almost no one
understands - and only giving the price and the model of the car in Spanish, as these are the
only important things to understand.