JAPAN by McCann Oslo for Netcom

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JAPAN

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Industry Mobile Communications
Media Radio
Market Norway
Agency McCann Oslo
Director Øystein Johansen
Producer Eskil Vincent Paus
Account Supervisor Janne Espevalen
Production Bade Og Oslo
Creative Director Tore Woll Og Erlend Klouman Hoiner
Released August 2010

Credits & Description

Category: Commercial Public Services
Advertiser: NETCOM GSM
Product/Service: FULL CONTROL MOBILE SERVICE
Agency: McCANN OSLO
Creative Director: Tore Woll
Scriptwriter: Tore Woll/Erlend Klouman Høiner
Account Manager: Tone Bøygard
Account Supervisor: Janne Espevalen
Advertiser's Supervisor: Annette Eidesen
Production Company: BÅDE OG, Oslo, NORWAY
Director: Eskil Vincent Paus/Øystein Johansen
Producer: Eskil Vincent Paus
Sound Engineer: Hans Kristian Heide
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: McCANN OSLO, NORWAY

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
(Norwegian prank caller calls a hotel in Japan and repeats everything the Japanese concierge says, not understanding a single Japanese word) ANN: Ai ai ai, this will be expensive. Order Netcom Full Control on Netcom.no or 05050 to get more control over your mobile phone bill.

Full script of the ad in the original language
(Norwegian prank caller calls a hotel in Japan and repeats everything the Japanese concierge says, not understanding a single Japanese word) ANN: Ai ai ai dette kan bli dyrt. Bestill Netcom Full Kontroll på netcom.no eller 05050 så får du mer kontroll over mobilregninga.

Brief Explanation
To dramatise the fact that your phone bill quickly can get a bit big - we prank called to expensive tele services and to countries far away, like Korea, Japan, Nigeria etc. The solution is this new subscription where you can set a limit on beforehand.