NIGERIA by McCann Oslo for Netcom

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NIGERIA

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Industry Mobile Communications
Media Radio
Market Norway
Agency McCann Oslo
Director Øystein Johansen
Producer Eskil Vincent Paus
Account Supervisor Janne Espevalen
Production Bade Og Oslo
Creative Director Tore Woll Og Erlend Klouman Hoiner
Released August 2010

Credits & Description

Category: Commercial Public Services
Advertiser: NETCOM GSM
Product/Service: FULL CONTROL MOBILE SERVICE
Agency: McCANN OSLO
Creative Director: Tore Woll
Scriptwriter: Tore Woll/Erlend Klouman Høiner
Account Manager: Tone Bøygard
Account Supervisor: Janne Espevalen
Advertiser's Supervisor: Annette Eidesen
Production Company: BÅDE OG, Oslo, NORWAY
Director: Eskil Vincent Paus/Øystein Johansen
Producer: Eskil Vincent Paus
Sound Engineer: Hans Kristian Heide
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: McCANN OSLO, NORWAY

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
SFX: Phone ringing MVO1: Hello? MVO2: Yes hello, is this Nigeria? MVO1: Yeah this is Nigeria. MVO2: I’m a local prince from Norway, my name is Juksemaker Pipelort. I have a business proposal for you. MVO1: You have a business proposal? MVO2: Yes. I have inherited a lot of money from my uncle Tullebukk, and it’s in a bank account in Nigeria. And I need someone to take them out, and that person is you. So all I need is your name and credit card number – can I have that? MVO1: Okay, if this is a joke, I think, um... MVO2: Joke? MVO1: ...please do not waste your time and my time, okay? MVO2: No, no this is not a scam. But I’ll just call someone else in Nigeria who wants to be rich then. MVO1: But how can I, if I call you... SFX: Music ANN: Ai ai ai, this will be expensive. Order Netcom Full Control on netcom.no or 05050 to get more control over your mobile phone bill.

Full script of the ad in the original language
SFX: Phone ringing MVO1: Hello? MVO2: Yes hello, is this Nigeria? MVO1: Yeah this is Nigeria. MVO2: I’m a local prince from Norway, my name is Juksemaker Pipelort. I have a business proposal for you. MVO1: You have a business proposal? MVO2: Yes. I have inherited a lot of money from my uncle Tullebukk, and it’s in a bank account in Nigeria. And I need someone to take them out, and that person is you. So all I need is your name and credit card number – can I have that? MVO1: Okay, if this is a joke, I think, um... MVO2: Joke? MVO1: ...please do not waste your time and my time, okay? MVO2: No, no this is not a scam. But I’ll just call someone else in Nigeria who wants to be rich then. MVO1: But how can I, if I call you... SFX: Music ANN: Ai ai ai dette kan bli dyrt. Bestill Netcom Full Kontroll på netcom.no eller 05050 så får du mer kontroll over mobilregninga.

Brief Explanation
To dramatise the fact that your phone bill quickly can get a bit big - we prank called to expensive tele services and to countries far away, like Korea, Japan, Nigeria etc. The solution is this new subscription where you can set a limit beforehand.